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Ring in the New Year with P&G’s Try it & Love it Program

Actress and Busy Mom, Vanessa Lachey, Shares Her Top Tips for Her Self, Family and Home for 2014

Tuesday, January 7, 2014 9:16 am EST



Public Company Information:


CINCINNATI--(BUSINESS WIRE)--Now that the holiday rush has come and gone, it’s time to give your daily routine a fresh start. Thanks to P&G’s (NYSE:PG) Try it & Love it program, busy moms can stop stressing over their New Year’s resolutions and simplify their everyday in small but significant ways.

For moms looking to treat themselves, their homes and families this new year, actress, TV personality, new mom and Try it & Love it spokesperson, Vanessa Lachey, offers her go-to tips and favorite products for making 2014 their best year yet.

Mom Comes First – Tips for Treating Your Self

  • After a party-filled holiday season, indulge yourself and your over-styled locks with Vidal Sassoon Care ColorFinity Shampoo and Conditioner. These high-performing products will keep your color vibrant for more than 40 washes!
  • Don’t forget about your skin! Get your stems out of the winter blues with the Gillette® Venus & Olay ™ Razor in Sugarberry. It exfoliates and helps lock in moisture for less dryness. It is perfect for when I’m in a hurry but still need a quick and effective shave.
  • Resolving for a few extra hours of sleep this year? Stop counting sheep and try Febreze® Sleep Serenity™ Bedroom Mist Moonlit Lavender™. The relaxing scents will help give you the peaceful sleep you’ve been dreaming of.

Keeping a Clean Home in the New Year

  • To keep your family organized, consider creating and labeling bins filled with everything your family needs to make it through the day:
    • Bin 1: Home improvement & cleaning supplies for on-to-go fix-ups, i.e. tape measure, duster, Bounty® Duratowel, and Duracell® Quantum AA batteries. Your family won’t be searching high and low for a battery that works with the world’s #1 Most Advanced Alkaline Battery based on Power Check™ and its Hi-Density Core™.
    • Bin 2: Everyday beauty/grooming items your family can quickly use before heading out the door, i.e. hand lotion and sanitizer, Puffs® Basic™, lip balm and brush/comb.
    • Bin 3: School items for after-school homework time, i.e. pencils, pens, ruler, calculator and paperclips.
  • Having a little crawler in our home, I worry about what mops might leave behind. Clean the grim from 2013 with the Swiffer BISSELL SteamBoost™. This high-performing product has steam activated cleaning pads that tackle tough messes and clean what mops generally leave behind, making it easy to get the shiny floors you always dreamed of.

For more products you’ll love, check out the Try it & Love it website (PGTryit.com). Consumers can learn more about the brands they trust, and take advantage of product ratings and reviews, videos, and receive great savings via coupons and samples.

About Procter & Gamble
P&G serves approximately 4.8 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Ace®, Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Fusion®, Gain®, Gillette®, Head & Shoulders®, Iams®, Lenor®, Mach3®, Olay®, Oral-B®, Pampers®, Pantene®, Prestobarba®, SK-II®, Tide®, Vicks®, Wella®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.


DeVries Global
Elizabeth Wolfsthal, 212-546-8613

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