Puffs Newsroom

Puffs SoftPack™ to Sponsor iHeartMedia Lifestyle Health & Wellness Expo

New Puffs SoftPackFits Into Your Life, Wherever You Need It Most

Friday, November 21, 2014 9:03 am EST

Dateline:

CINCINNATI

Public Company Information:

NYSE:
PG

CINCINNATI--(BUSINESS WIRE)--Puffs is celebrating its latest innovation and helping consumers put their best face forward with Puffs SoftPack, a first-of-its kind tissue product with flexible packaging designed to fit perfectly into any lifestyle. To help celebrate, Puffs SoftPack is sponsoring the iHeartMedia Lifestyle Health and Wellness Expo in Brooklyn, NY at Skylight One Hanson on Saturday, November 22nd from 10:00AM to 2:00PM. The iHeartMedia Lifestyle Health and Wellness Expo Presented by Puffs SoftPack event is free and open to the public.

“As winter approaches and we head into cold and flu season, we want to help people take care of themselves. Puffs SoftPack’s innovative packaging is flexible, yet durable, so you can always have the softness of Puffs on-hand. It is the perfect tool to ensure you’re always prepared for all your tissue needs this season,” said Scott Mautz, Regional Brand Director.

At the iHeartMedia Lifestyle Health and Wellness Expo Presented by Puffs SoftPack, Puffs will offer interactive wellness and spa stations for consumers at the Puffs SoftPack booth. Consumers will have the chance to unwind and indulge in complimentary professional mini massages and mini makeovers. After mingling with massage therapists and beauty experts, attendees will have the opportunity to go home with a sample of Puffs SoftPack.

Puffs SoftPack contains Puffs Basic tissues in a full-sized but flexible packaging designed to mold to its surroundings. Whether in the home or on the go, it is ideal for when you need more than just a few tissues. Puffs SoftPack’s unique packaging allows it to fit into tight spaces without compromising its shape or the tissues. The only national brand dermatologist-tested to be gentle on skin, Puffs’s softness is now both inside and on the pack.

To learn more about the Puffs SoftPack innovation, visit facebook.com/puffs and be sure to share where you put your SoftPack. To purchase, visit select retailers nationwide or puffs.com.

About Procter & Gamble
P&G serves nearly five billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

Contact:

Procter & Gamble
Victoria Schooler, + 1-513-634-0706
Schooler.V@pg.com
or
MSLGROUP
Laura Underwood, + 1-646-500-7629
Laura.Underwood@mslgroup.com

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